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Shares of Globus Spirits Limited surged by 4% to ₹1,370 in early trading after the company announced its entry into the luxury whisky segment with the launch of DŌAAB India Craft Whisky. This new venture highlights the company company's to diversify and tapping into the high-end whisky market, offering fresh opportunities for those looking to buy shares online.

Luxury whisky launch and product details

The DŌAAB India Craft Whisky, a limited-edition series, signifies a significant move into the premium sector. The name "DŌAAB, "derived" from the Hindi term for the land between two rivers, reflects the brand's brand's diverse influences. The initial release, "Six Bli" d Men and the Elephant," is a s "ngle malt aged in 100% ex-bourbon barrels. With only 500 casks available, this edition showcases a blend of artistry and tradition inspired by the Indian fable of the same name.

Recent investment activities

Earlier this month, Motilal Oswal Mutual Fund acquired 2 lakh equity shares, amounting to a 0.69% stake in Globus Spirits through a block deal on the NSE. This investment indicates growing confidence in the company and could attract more investors looking to buy shares online.

Company profile and operational capacity

Globus Spirits is involved in producing, marketing, and selling branded Indian-made foreign liquor and bulk alcohol, including rectified spirit and ENA. The company operates five fully integrated grain-based distilleries located in Behror (Rajasthan), Samalkha (Haryana), Panagarh (West Bengal), Vaishali (Bihar), and Baharagora (Jharkhand), with a total annual capacity of approximately 268 million litres.

Stock performance and market outlook

By afternoon, Globus Spirits shares were trading at ₹1,335, showing a slight increase from the morning session. The stock has appreciated over 55% in the past month, reflecting positive market sentiment and growth potential. Investors interested in this emerging sector may consider the opportunity to buy shares online as the company expands its portfolio and enhances its market presence.