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Steel Strips Wheels Ltd. (SSWL) saw its shares decline 4% in early trading on Monday following the release of its October sales figures. The stock hit an intraday low of ₹198.95 on the BSE, reflecting a negative response to the company's monthly turnover results, which revealed declines in both net and gross turnover.

October turnover performance and stock impact

By midday, SSWL shares had partially recovered but were still down by 2.46%, trading at ₹202.15 per share. This fall outpaced the broader BSE Sensex's 1.4% dip to 78,604.66. As of the latest figures, Steel Strips Wheels' market capitalisation stands at ₹3,172.33 crore as investors consider whether to invest in stocks with recent performance issues.

In October, SSWL's net turnover reached ₹370.05 crore, marking a year-on-year (Y-o-Y) decrease of 6.48% from ₹395.67 crore the previous year. Gross turnover also fell, posting a 5.44% drop to ₹455.24 crore, compared to ₹481.41 crore in October 2023. These declines indicate potential market concerns over the company's future growth trajectory.

Export performance sees mixed results

The company's exports in the passenger car-steel segment showed significant contraction, with a 15% Y-o-Y decline in volume and a 20% reduction in value. Exports for trucks also dropped, with a 16% decrease in volume and an 18% reduction in value.

Despite these challenges, SSWL did experience growth in other areas. Notably, its two- and three-wheeler domestic exports surged by 31% in volume and 30% in value Y-o-Y. Additionally, domestic passenger car alloy wheel sales increased by 10% in volume, suggesting some resilience and diversification in product demand.

For those looking to invest in stocks, these mixed results present an interesting dilemma – SSWL's performance has softened overall. Still, the company remains positioned in a niche manufacturing segment with diversified product lines.

Steel Strips Wheels: Manufacturing and strategic partnerships

Steel Strips Wheels is a key player in the design and manufacture of automotive wheels, including both steel and alloy varieties. Headquartered in Chandigarh, the company operates multiple manufacturing facilities across India, including Dappar in Punjab, Oragadam in Chennai, Jamshedpur in Jharkhand, Mehsana in Gujarat, and Saraikela in Jharkhand. Combined, these plants boast a production capacity of over 20 million wheels annually, supporting SSWL's expansive reach across domestic and international markets.

SSWL's strategic partnerships also strengthen its market positioning, with alliances involving major players such as Tata Steel Ltd. and Kalink Co. from South Korea. Such partnerships are crucial for the company's growth, supporting its potential to tap into new opportunities and stabilise in times of fluctuating demand.

Stock performance over the past year

Over the past year, Steel Strips Wheels has struggled to maintain investor confidence. The company's share price has fallen by 24.19%, contrasting sharply with the BSE Sensex's rise of 24% over the same period. This downward trend in the stock has raised questions for potential investors looking to invest in stocks with a balanced risk-return profile.